The Knowledge to Decide

On 30 November, Spire participated as a speaker at the Indonesia Digital Marketing Conference (IDMC) in Jakarta, Indonesia. Jeffrey Bahar, Deputy Chief Executive Officer, Spire Research and Consulting Group, shared his thoughts on how digital marketing can strengthen brands. Jeffrey highlighted that Indonesia’s digital transformation space is valued at USD150 million in 2019. He argued that digital transformation strategies not only help in “post-sales” but are equally important at the “pre-sales stage.” Jeffrey explained that business marketing consists of various pillars that connect the seller and provider with the consumer. Digital transformation for any product or service ensures proper visibility and new opportunities to grow the brand through various media. Read more:  https://www.spireresearch.com/newsroom/events/spire-talks-about-effective-branding-at-the-indonesia-digital-marketing-conference/

Spire Singapore collaborated with the Singapore Children’s Society (SCS) on its CSR activity for the ninth consecutive year. The beneficiaries took part in fun and interactive activities at an indoor park. Spire Singapore took beneficiaries of the Singapore Children’s Society to an excursion to SuperPark at Suntec City, an indoor playground with Finnish roots. Children explored various areas of activities. Children engaged in fun activities which included pedal car racing, street basketball, trampolines and even the climbing wall! The hustle and bustle ended when the children enjoyed lunch before heading home. Spire is immensely proud to support the amazing work of the Singapore Children’s Society, our CSR partner. Read more:  https://www.spireresearch.com/newsroom/events/spire-runs-csr-activity-with-scs-beneficiaries-at-superpark-singapore/

Madagascar boasts the fastest internet speeds in Africa and the 33rd fastest in the world in 2019 – an average of about 23 Mbps. Leon Perera, Chief Executive Officer of Spire Research and Consulting, shared his thoughts with CIO Online on the growth of Madagascar as a Francophone Business Process Outsourcing (BPO) hub. Leveraging its investments in telecommunications infrastructure, Madagascar has emerged as a disruptive force in the competition for business process outsourcing (BPO) hubs for the Francophone (French-speaking) world. Leon observes that as Francophone markets expand in population, the Madagascar government will enhance its investment in BPO infrastructure to boost GDP growth and create job opportunities. In order for Madagascar to outperform other players in the outsourcing space, Leon highlighted that it needed to also ensure good infrastructure quality in areas other than telecommunications. Read more :  https://www.spireresearch.com/newsroom/media/w

Automaker giant Ford plans to combat climate change by using McDonald’s food waste to make bio-plastics. By using the dried skin of coffee beans, Ford hopes to reduce food waste, reduce the weight of car parts and cut CO2 emissions all at the same time. Will food waste become a raw material for making automotive bio-plastics? Read more :  https://www.spireresearch.com/newsroom/spirethoughts/coffee-waste-helps-cut-food-waste-carbon-emissions-and-car-weight-at-the-same-time/

As economies continue to become more developed, what key factors constitute to success? Leon Perera, Chief Executive Officer of Spire Research and Consulting, shared his insights in Business Times – Singapore. With more developed economies on the rise, growth is essential through ecosystems that require adequate nurture to enable productivity, growth and innovation. It is equally important to maintain the entrepreneur spirit and innovation with a culture that supports unorthodox thinking, creativity along with risk-taking. Another key factor for economic success is the education system. The quality determines the ability to push future leaders, designers, inventors and thinkers to think out of the box and nurture innovation as well as entrepreneurship. Read more:  https://www.spireresearch.com/newsroom/media/success-factors-for-competitive-economies/

As economies continue to become more developed, what key factors constitute to success? Leon Perera, Chief Executive Officer of Spire Research and Consulting, shared his insights in Business Times – Singapore. With more developed economies on the rise, growth is essential through ecosystems that require adequate nurture to enable productivity, growth and innovation. It is equally important to maintain the entrepreneur spirit and innovation with a culture that supports unorthodox thinking, creativity along with risk-taking. Another key factor for economic success is the education system. The quality determines the ability to push future leaders, designers, inventors and thinkers to think out of the box and nurture innovation as well as entrepreneurship. Read more:  https://www.spireresearch.com/newsroom/media/success-factors-for-competitive-economies/