Spire Korea attended the 40th World Franchise Expo 2015, held in Seoul, Korea from 30 July to 1 August 2015. Our participation was in support our client – Chili’s Grill and Bar – as they seek partners in Korea. The Chili’s Grill and Bar brand is owned by Brinker International – a leading casual dining restaurant operator based out of Dallas, U.SA. Dr Justin Lee, Managing Director of Spire Research and Consulting, South Korea, assisted the client in evaluating potential partners. Through the expo platform, Spire introduced the Chili’s brand to visitors and potential partners. https://www.spireresearch.com/newsroom/events/spire-takes-part-in-koreas-world-franchise-expo/