The Knowledge to Decide

Have you caught your Pokémon yet? Pokémon Go – the mobile application-based game – is immensely popular. The game uniquely uses Augmented Reality technology. It has succeeded in growing its user base beyond just fans of the Pokémon comic. With the ability to drive foot traffic to stores, the app has created a new and potentially powerful platform for companies . Clocking in 7.5 million downloads since its debut in the U.S. on July 2016 , is the app a marketer’s boon – or is it destined to become just another “has-been” fad? What is Pokémon Go? Taking gamification to the next level, Pokémon Go is a gaming application based on the concept of augmented reality (AR) to deliver a real-life Pokémon experience. Released in July 2016, the game was developed by Niantic Labs and published by the “father” of Pokémon, Japanese company Nintendo. Using Augmented Reality technology similar to Google Maps, players need to find Pokémon characters at random physical locations and captur

With the global e-learning market expected to reach revenues of USD107 billion by 2015, education over the internet has become easily accessible. Demand for e-learning is growing rapidly, as a function of changes in the skills mix needed for cutting edge industries. Is the internet bound to change the way we learn? What is e-learning? Electronic learning or e-learning refers to computer-enhanced learning. The concept of e-learning evolved from the idea of computer-assisted instruction. A prominent example of computer-assisted instruction is the PLATO system – developed at the Urbana Campus at The University of Illinois since 1960. This system was further enhanced, leading to the emergence of content-based learning through software. The popularity of online education continues to soar due to population growth, the availability of e-learning platforms as well as increased global internet penetration. The number of internet users increased tenfold from 1999 to 2013. In the Asian

Chinese researchers from Jiangnan University (in November 2016) made a recent break through by adding melanin in small quantities to polyurethane (a polymer), making the material sturdier. Melanin is the natural protein found in the skin, hair and the iris of animals that gives color as well as protects them from ultraviolet rays. On the other hand, Polyurethane is a polymer used in materials to manufacture products such as tires, wheels and foam seating to name a few. Will skin pigments in polyurethane revolutionize materials used in manufacturing? https://www.spireresearch.com/newsroom/spirethoughts/skin-pigments-to-strengthen-sofas/