The Knowledge to Decide

Spire Research and Consulting celebrated its 15th anniversary in April at The Imperial Hotel in Hua Hin, Thailand. The celebration of 15 years of success brought together all employees across 9 countries. Established in 2000, Spire’s network now spans 9 country offices and 30 countries with a Spire research footprint, bringing the highest standards of project conceptualization, execution and delivery to each project. To commemorate 15 years in the research and consulting industry, all employees were welcomed with a gala dinner on the first night – all decked up in their native attire. The subsequent two days continued with group sessions on learnings, sharings by leaders and fun-filled activities to lighten the mood and build bonds – all amidst the sea-side calm of Hua Hin’s beautiful beach. It was a memorable experience shared by many and infused with the hope of celebrating many more wins! https://www.spireresearch.com/newsroom/events/spire-celebrates-its-15th-

Crowdfunding refers to using the internet to raise funds from a large number of people for a project or new venture. There have been numerous crowdfunding projects in Asia, such as Singapore’s Buccaneer 3D printer, which raised nearly USD1.5 million. At the same time, crowdfund marketing is another activity that enables several companies to cash in on the widespread popularity of crowdfunding. Many companies have websites allowing people to crowdfund their purchase. It is about targeting the right audience and gaining traction from the infant stage of an intended business. South East Asia is now catching up. For instance, Indonesia’s KitaBisa is the local version of America’s KickStarter – a global crowdfunding platform. ToGather.Asia, a similar firm based in Singapore, is gaining traction in terms of project creators and crowd funders. Can crowdfunding breathe new life into Asia’s start-up scene? https://www.spireresearch.com/newsroom/spirethoughts/will-crowd-fundin