Christmas celebrations delight e-retailers and CEOs in Indonesia

Christmas is a time for celebration and delivering joy through gifts. How do Chief Executive Officers (CEOs) celebrate Christmas and how do the holidays affect e-retailers sales? Jeffrey Bahar, Deputy Chief Executive Officer of Spire Research and Consulting, shared his insights in Bloomberg Businessweek Indonesia.

Whether it is a family affair, attending Christmas mass or indulging in feasting, Christmas is celebrated across the globe. For CEOs in Indonesia, Christmas always brings joy. As Bahar pointed out, the festive season is synonymous with family time. His family indulges in the age-old tradition of Secret Santa where each family member receives a secret gift.

At the same time, Indonesian CEOs celebrate Christmas in many ways. These include attending Christmas mass, hosting dinner receptions for extended family members as well as employees, exchanging gifts and installing Christmas icons for décor at home.

On the other hand, the festive season gives e-retailers a reason to smile. According to a survey of approximately 6,000 respondents, the average customer purchased 5 products at an average price of IDR420,000 over the Christmas period – equivalent to approximately USD33.

Needless to say, most online transactions were executed using smartphones – a fact that demonstrates how sophisticated Indonesia’s middle-class has become and how much further growth potential exists, given Indonesia’s high smart-phone penetration.

https://www.spireresearch.com/newsroom/media/christmas-celebrations-delight-e-retailers-and-ceos-in-indonesia/

Comments

China leads the way with eco-innovation

https://www.spireresearch.com/newsroom/spirethoughts/china-leads-the-way-with-eco-innovation/ China is starting to take a leading position in eco-innovation. This has been driven by the country’s large-scale efforts to address pressing environmental challenges, such as in the areas of air pollution and flood control. Many companies are lending support to this cause. For instance, the Beijing subway introduced special vending machines in May last year which reward commuters with discounts on their travel pass when they recycle plastic bottles. In the same year, Nike opened a concept store in Shanghai which was entirely constructed out of trash. The no-glue construction ensured that all materials could be reused in future. Is China ready to remap the path of eco-innovation?

Augmented Reality – Bridging the gap between the real and virtual consumer experience

Video games and movies have long been entertaining us with ever-more sophisticated and realistic computer-generated special effects. The latest trend in computer-generated experiences is Augmented Reality (AR), which is pulling graphics out of computer displays and television screens to integrate these into our real-world environment. With projected growth of 95 per cent a year from 2011, to reach revenues of USD5.2 billion in 2017, will AR succeed in blurring the line between the real and virtual user experience? What is AR? Simply put, Augmented Reality enables superimposition of computer generated data onto our direct experience of reality. It aims to enhance the user’s current awareness of reality by supplementing the real world with 3D virtual objects. The term – Augmented Reality – was originally coined in 1990 by former Boeing researcher Tom Caudell. The technology gradually spread to other platforms such as mobile applications in 2008. New AR mapping and social to...

Egyptian-Israeli gas deal to boost bilateral trade

A USD15 billion deal has been announced between Israel and Egypt to export natural gas. Israel’s Delek Group has signed an agreement to supply 64 billion cubic meters of gas in a span of ten years to Egypt’s Dolphinus Holdings. The deal is considered a milestone ever since the 1979 peace accord, bringing Egypt a step closer to becoming a regional energy hub. However, the transportation of natural gas from Israel to Egypt is a challenge given the security risks. Will the Egypt-Israel gas export deal usher in a relationship of bonhomie and economic co-operation? Read more here: https://www.spireresearch.com/newsroom/spirethoughts/egyptian-israeli-gas-deal-to-boost-bilateral-trade/

Robots : Changing industries, expanding possibilities

Robots are now prevalent across many industries, not only heavy manufacturing. Today’s robots are more precise and can be controlled remotely, which is why there is a preference for them over error-prone humans in some parts of the services industry. With over 179,000 industrial robots sold worldwide in 2013, robots are now set to conquer a new arena – the household. What is a robot? The first thing that comes to mind when the word robot is uttered is a machine that imitates a human being, such as the androids from Hollywood’s Star Wars or Terminator movies. The reality, though, is that the hundreds of thousands of industrial robots operating in the world resemble high-tech machinery more than high-tech humanoids. A robot is defined as a programmable, self-controlled device with electrical, electronic or mechanical units. Robots have some advantages over humans when it comes to work – they have better physical endurance and are more adept at working under uncomfortable or da...

Pokémon Go – A game changer for marketers?

Have you caught your Pokémon yet? Pokémon Go – the mobile application-based game – is immensely popular. The game uniquely uses Augmented Reality technology. It has succeeded in growing its user base beyond just fans of the Pokémon comic. With the ability to drive foot traffic to stores, the app has created a new and potentially powerful platform for companies . Clocking in 7.5 million downloads since its debut in the U.S. on July 2016 , is the app a marketer’s boon – or is it destined to become just another “has-been” fad? What is Pokémon Go? Taking gamification to the next level, Pokémon Go is a gaming application based on the concept of augmented reality (AR) to deliver a real-life Pokémon experience. Released in July 2016, the game was developed by Niantic Labs and published by the “father” of Pokémon, Japanese company Nintendo. Using Augmented Reality technology similar to Google Maps, players need to find Pokémon characters at random physical locations and captur...

The Knowledge to Decide

Search This Blog