Spire speaks on Omni-channel strategies for Indonesian retailers

Spire was honored to participate in the Samsung Top Achiever Retailer (STAR) event held on 22 August, in Jakarta. Albertus Edy Rianto, Senior Manager, Spire Indonesia, shared his insights on the significance of Omni – channel strategies for mobile phone retailers.

Albertus discussed offline-to-online strategy, where multiple channels merge to help target customers across various channel platforms.

He elaborated that more than 80% of Indonesian mobile phone retail sales in 2020 will still occur at physical outlets. However, 71% of Indonesians browse online for a while prior to shopping at a physical store.

Factors that influence customers include better delivery conditions, storefront apps for better sales and even packaging.

As customers become more tech-savvy and demanding, more consideration will be given to innovative payment processes and browsing more than one channel to make a purchase.

As far as online purchases are concerned, 25% of customers still feel that the inability to touch and try a product in advance is a deterrent while 18% do not want to pay shipping cost.

Retailers still use both platforms to generate sales. For example, Adidas sells offline products through their website. Nonetheless, an Omni-channel strategy has the potential to unlock higher average transaction spend and increased profits from repeat customers.

Comments

Breaking gender rules through video-gaming

Computer games have traditionally been developed with men in mind. Sadia Bashir from Pakistan is breaking with this tradition. She is the owner of PixelArt Games Academy and a member of Forbes’ 30 under 30 for Asia 2018. Working towards bridging the gap between industry demand and education by providing training in video game development, Sadia has been in the field since she was 13 years old. Intel is also working towards the same goal as Sadia, having recently invested USD300 million towards gender diversity in the gaming sector. Will the gaming industry embrace gender diversity? Read here more:https://www.spireresearch.com/newsroom/spirethoughts/breaking-gender-rules-through-video-gaming/

Spire shares business advice to start-ups on Indonesian market entry

On 17 July, Spire participated as a market advisor at the National University of Singapore (NUS) Market Validation Program in Jakarta, Indonesia. Jeffrey Bahar, Deputy Chief Executive Officer, Spire Research and Consulting Group held sessions with Singaporean companies planning to expand their business into Indonesia. Jeffrey pointed out the utility of high-tech approaches for start-ups entering Indonesia, such as online advertising, usage of the Internet of things (IoT), data analytics and even Artificial Intelligence (AI). These approaches enable starts-ups to bypass mature importer-principal relationships that may be hard to overcome through conventional means. He also shared with individual companies his thoughts on developing customized strategies for Indonesian market entry. Get more information : https://www.spireresearch.com/newsroom/events/spire-shares-business-advice-to-start-ups-on-indonesian-market-entry/

Ethiopia’s Strategic Cooperation with China

Over the past decade, Ethiopia has experienced an average economic growth rate of about 10%. Ethiopia is expected to grow by 8.5% in 2018, topping China’s projected growth of 6.5%. In recent times, the Ethiopian government has abandoned its 1970’s Communist ideology and put in place some basic reforms. They went on to build sturdy infrastructure and launch a successful industrial policy, calling to mind China’s own development pathway. The Chinese have contributed significantly to the building of Ethiopian infrastructure, with rail systems, buildings and dams. Will Ethiopia succeed in copying China’s development model? Read here more: https://www.spireresearch.com/newsroom/spirethoughts/ethiopias-strategic-cooperation-with-china/

Gazing into the crystal ball for 2020

A new year means hopes for better global economic growth. What lies ahead? Leon Perera, Chief Executive Officer of Spire Research and Consulting, shared his insights in Business Times – Singapore. A return of normalcy for global economic growth is foreseen despite uncertainties for Brexit and the US-China trade war. The RCEP trade agreement further promises a boost to global growth. Leon further pointed out rising tension due to US’s rigid stance against North Korea, China and Iran. Risk of political fragmentation and global trade is likely with countries set to align to either Chinese or the US spheres of influence. However, hopes of a more rational and rule-based governance remain. Read more: https://www.spireresearch.com/newsroom/media/gazing-into-the-crystal-ball-for-2020/

Success factors for developed economies

As economies continue to become more developed, what key factors constitute to success? Leon Perera, Chief Executive Officer of Spire Research and Consulting, shared his insights in Business Times – Singapore. With more developed economies on the rise, growth is essential through ecosystems that require adequate nurture to enable productivity, growth and innovation. It is equally important to maintain the entrepreneur spirit and innovation with a culture that supports unorthodox thinking, creativity along with risk-taking. Another key factor for economic success is the education system. The quality determines the ability to push future leaders, designers, inventors and thinkers to think out of the box and nurture innovation as well as entrepreneurship. Read more: https://www.spireresearch.com/newsroom/media/success-factors-for-competitive-economies/

The Knowledge to Decide

Search This Blog