About Us

Spire Research and Consulting is a leading strategic market research consultancy in global emerging markets - the Asia-Pacific, Latin America, Middle East, Africa and Russia/CIS. Spire focuses on holistic research and consulting projects which integrate traditional customer research with knowledge of the broader business eco-system; supporting strategic decision-making for market growth and entry.

Spire was founded by Leon Perera and Koh Ee Mei. Spire’s management team works through its eight country offices, international advisors and local associates in over 30 countries to bring to each project the highest standards of research conceptualization, execution and delivery.

Spire has delivered over 1,000 market research and consulting projects for over 50 Global Fortune 1000 firms, and a number of leading Asia-based enterprises and Government agencies. Its research footprint spans 110 cities in over 30 countries.

Spire’s experience is largely skewed towards 12 key industry sectors, including Information and communications technology (ICT), Chemicals & Materials, Commodities, Healthcare equipment, Building & Construction Materials, Food & Beverage and Renewable Energy. Spire manages a broad range of projects from general market growth and market entry studies to business partner selection and marketing execution.

Spire has also worked with government agencies located in over 15 countries to support export promotion, foreign direct investment attraction and policy formulation programs.

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Spire Research and Consulting (India) Pvt Ltd

India is one of the most important and fastest-growing geographic zones for Spire. It has completed over 150 projects in India and South Asia, primarily for global Multi-Nationals and government agencies.

Many of Spire’s projects involve researching Indian companies who are potential business partners or acquisition targets for foreign firms.

Spire’s work has included support for market entry or re-entry strategies as well as growth plans for companies present in India. Industries that Spire India has handled include Automotive, Chemicals & Materials, Commodities, Construction & Building Materials, Food & Beverage, Government, Industrial Engineering, Information & Communications, Technology, Life Sciences, Logistics, Power Generation and Renewable Energy. Spire has conducted research in more than 20 key towns and cities located in over 10 states across India.

Merger agreement with YAMADA Consulting Group

Spire is proud to announce its merger with YAMADA Consulting Group Co., Ltd. (YCG) - a subsidiary of JASDAQ, a leading independent consulting group in Japan. The merger, effective from 15 April 2016, makes Spire part of a much larger and publicly listed corporate group, which is expected to create more access to new consulting solutions, economies of scale, investment resources and synergistic business development possibilities.

YCG acquired an 80 per cent stake in Spire Research and Consulting Pte Ltd, the parent company for the Spire Research and Consulting group of companies. Leon Perera, the co-founder of Spire, will continue to serve as the CEO of the group, retaining a 20 per cent stake.

With the merger, the Spire Research and Consulting brand becomes the global brand for YCG outside of Japan.

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Hong Kong maintains its global financial center tag

After 20 years of becoming an independent judiciary, does Hong Kong continue to remain a financial and business hub? Will this impact businesses in Singapore? Leon Perera, CEO of Spire Research and Consulting shared his insights in The Business Times – Views from the Top section on 10 July 2017 on Hong Kong’s economic climate and its impact on businesses in Singapore. Hong Kong continues to attract investors due to many factors such as a high- quality civil service, economic linkages to China’s Pearl River Delta economy as well as geographic proximity to the economic giants of Korea, Japan and China. Perera opined that despite economic and political uncertainties as well as what some perceive as political encroachment from Beijing, Hong Kong will remain an important business hub for the foreseeable future. Hong Kong both complements and competes with Singapore. Many multinational corporations (MNCs) use both cities as Asia-Pacific regional headquarters (RHQs). Shanghai ...

Indians demand more public Wi-Fi hotspots

As tech-savvy Indian tourists travel more, Wireless Fidelity (Wi-Fi) connectivity has become a “must-have.” According to a global survey, 33% of Indian respondents want free Wi-Fi as a standard service across hotels. A majority of Indians are avid smartphone users, which makes it important to have Wi-Fi accessibility while travelling. However back home, free public Wi-Fi hotspots are not available in India unlike other countries. This is a golden opportunity for Wi-Fi service providers. For instance, the Netherlands-based Nimbuzz – a cross platform aggregator for smartphones, tablets and personal computers – is eyeing India’s untapped public Wi-Fi domain. Moreover, some state governments are set to roll out more Wi-Fi hotspots to serve as a plus point for Wi-Fi service providers. Can India become Wi-Fi enabled across public hotspots? https://www.spireresearch.com/newsroom/spirethoughts/indians-demand-more-public-wi-fi-hotspots/

The ultimate precious cargo – Human organs

The transportation of human organs – especially a donor’s heart – is usually done by packing it in ice inside a cooler box and getting it to the hospital as quickly as possible. Transporters have to race against time. The heart is only viable and capable of being transplanted between 4 and 6 hours after death. But a lot can go wrong during such journeys – traffic jams, bad weather or mechanical difficulties can cause delays. In addition, a heart can be damaged if it is warmed up at the end of surgery; meaning it cannot be “tested” until the transplant operation is complete. The introduction of a new heart-preservation system is set to change all that. Manufactured by Transmedics Inc. in Massachusetts, it is specifically designed to pump oxygenated donor blood and keep the heart in “a warm, beating and functioning physiological state outside of the body”. Moreover, the heart can be monitored to keep beating for up to 12 hours. Should trials of this new system be successf...

Korea needs to focus on developing service robots

The Korean robotics industry grew by 60% a year between 2005 and 2011. Korea has a strong position in industrial robots. Now, the government’s focus should now be on developing service robots to sustain growth. Spire Research and Consulting shared its insights, published on the Business Korea news portal. Korea’s industrial robot sector is larger than any country’s, except for Japan, China and the U.S. However, the service robot sector is emerging as a new growth hotbed, thanks to the accelerated use of artificial intelligence. However, Korea does not have any companies that specialize in the development of service robots. It will take time to further develop Korea’s service robotics technology which is where the government and Korean enterprises need to step in and focus so as to claim early global leadership. https://www.spireresearch.com/newsroom/media/korea-needs-to-focus-on-developing-service-robots/

Getting to a unified digital payment system for Singapore

Nets – the leading payment solutions provider – recently announced that it would launch new payment modes across all of its 100,000 acceptance points in Singapore by mid-2018. What does this mean for Singapore’s quest for a unified payments system? Japnit Singh, Deputy Chief Executive Officer at Spire Research and Consulting shared his insights, published on Today Online’s news portal. Japnit opined that the infrastructure laid out by Nets for a unified point-of-sales terminal is a big step forward. But what was needed was an open platform with other payment companies able to join, to ensure competition. This is seen in the telco industry where infrastructure sharing is required. The new payment modes that Nets will implement include an app storing a digital version of Automated-teller machine (ATM) cards, new contactless cards along with mobile payments through Quick Response (QR) codes. It remains to be seen if transaction fees will be hiked. If so, merchants will h...

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