Bali Technology Conference 2014 explores Indonesia’s hospitality sector

In spite of attracting 8.8 million international tourists in 2013, Indonesia has the lowest tourism rating in the region – 17th in Asia and 70th worldwide. As more hotels and resorts start to integrate social media and mobile technology into their operations, what untapped opportunities lie in Indonesia’s hospitality sector? Taking that as the keynote, the Bali Technology Conference, Indonesia 2014 brought together professionals from the hospitality industry to discuss technology trends and potential business opportunities.

Jeffrey Bahar, Deputy Chief Executive Officer of Spire Research and Consulting, was amongst the prestigious list of speakers at the Bali Technology Conference 2014 held in Bali, Indonesia. In his presentation, Bahar emphasized the vital importance of hotels integrating mobile technology and social media to reach out to tech-savvy tourists who are increasingly making decisions using online content.

He opined that the rise in domestic trips and increased spending were clear factors that indicated a stronger middle class. Although 2013 saw an increase in the number of hotels in the country, occupancy rates fell by an average of 50%.

2013 also saw a rise in hospitality-related e-commerce and online marketing activities. According to a study, 89% of hotels surveyed use social media to publicise events or promotions. Bahar remarked that even small, independent hotels could exploit such opportunities by cleverly choosing what advantages and brand values to communicate.

Bahar commented that the Indonesian hospitality sector needs to play a more active role online and focus on domestic guest interaction. Most hotels overlook social media platforms, as they feel that they already have enough bookings and/or their target audience are not active on social media. It is crucial that hotels have tracking software to follow up on potential sales leads as well.

Jeffrey Bahar’s presentation deck on “Technology and social integration in Indonesia’s hospitality sector” can be found here.

https://www.spireresearch.com/newsroom/events/bali-technology-conference-2014-explores-indonesias-hospitality-sector/

Comments

Spire joins AmCham Corporate Community Day for seventh consecutive year

Spire Singapore collaborated with the Singapore Children’s Society for the fourth consecutive year, in support of AmCham Singapore’s Corporate Community Day (CCD) 2014. This is the seventh year in which Spire has been participating in the CCD program, which aims to promote corporate volunteerism. Spire Singapore took beneficiaries of the Singapore Children’s Society to a pizza making session. The children were thrilled by their new-found ability to make their own edible creations. They enjoyed the morning while at the same time picking up a useful and confidence-building skill, not to mention many fun facts about the history of pizza. We were honored by the visit of Deputy Chief of Mission at the US Embassy Blair Hall, who joined us with his wife Valerie. Valerie joined in the pizza making session. Blair and his team interacted with the beneficiaries as well as the staff and volunteers of Spire Singapore and the Singapore Children’s Society. The enthusiasm did not di...

Courier giants to benefit from Indonesia’s e-commerce boom

Indonesia boasts 90 million internet users with online retail sales of USD2.6 billion in 2014. The e-commerce boom has fed robust growth in express courier services. Recognizing this trend, the Indonesia Supply Chain & Logistics Summit 2015 gathered industry leaders and government officials to discuss key industry trends, opportunities and challenges. Jeffrey Bahar, Deputy Chief Executive Officer of the Spire Research and Consulting group, was invited as a guest speaker at the Supply Chain & Logistics Summit 2015. In his presentation, Bahar highlighted Indonesia’s booming e-commerce industry, focusing on the surge in the express courier services market. Bahar mentioned that outsourced/contract logistics services in Indonesia are worth approximately USD29 billion, with more than 2,500 players in 2015. The industry is supported by growth in Gross Domestic Product (GDP) and domestic consumption. At the same time, Indonesia’s e-commerce market continues to shine. A po...

Africa’s aviation sector opens up

When the African Union (AU) launched the Single African Air Transport Market (SAATM) in January this year, it finally opened up Africa’s skies. 23 signatories on board, though another 32 AU members are yet to sign on. SAATM’s launch is a part of AU’s Africa 2063 project, which is a commitment to intra-continent development. If a common regulatory framework is put into place, this could benefit intra-continental travellers immensely, thus boosting commerce and tourism flows among African countries. Will Africa become the world’s next big aviation market? Read more here: https://www.spireresearch.com/newsroom/spirethoughts/africas-aviation-sector-opens-up/

Spire speaks on ICT sector at the GATES Vietnam ICT Channel Summit in Da Nang

Spire was honored to participate in the GATES Vietnam ICT Channel Summit 2019 as Event Partner. The Summit was held on 11-13 December, in Da Nang. Japnit Singh, Deputy Chief Executive Officer of Spire Group, shared his insights on scope and opportunities. Japnit discussed how the ICT sector in Vietnam holds lucrative opportunities. The country boasts the fastest growing economy in South-East Asia with around 13% GDP (Gross Domestic Product) growth for manufacturing from FDI (Foreign Direct Investment) in 2018. With the 4th fastest download speed in ASEAN, Vietnam’s digital economy continues to grow. E-commerce growth is expected to be 14% from 2019 to 2023, with 97% of online purchases executed through mobile phones. The government’s Digital Economy 2020 plan aims to promote smart cities across the country by 2030. Regulatory reform aims to ease digitization in the government and encourage local businesses to adopt technology. To that end, the government plans to is...

Spire Client Entertainment Night April 2016

Spire Singapore hosted its first Client Entertainment Night of the year. Our business associates and partners joined us for a dinner reception followed by the movie screening of “Batman vs Superman: Dawn of Justice” – the epic showdown of superheroes. The event was held at Cathay Cineleisure Orchard. It was an opportunity for everyone to let their hair down and take a break from the office. With nearly two years gone since Superman’s battle with Zod – which left the city of Metropolis in ruins, leaving Batman helpless among many – Batman decides to avenge the threat to humanity while Lex Luthor conspires to launch his own vendetta against Superman. The highly anticipated action flick, the good food and even better company made for a great evening enjoyed by all. https://www.spireresearch.com/newsroom/events/spire-client-entertainment-night-april-2016/

The Knowledge to Decide

Search This Blog